Impact begins upstream

We serve ambitious youth — and the leaders, organizations, and systems that shape the conditions in which they learn, work, and grow.

Flourishing isn’t a perk. It’s the foundation for learning, performance, leadership, and a good life. When young people struggle, it’s rarely because they lack motivation or talent — it’s because the systems around them weren’t designed with whole-person flourishing in mind.

Brand New Day works upstream and downstream — building clarity, capacity, and accountability across the full ecosystem that supports young people.

  • Students, recent grads, and young adults navigating what’s next

    We help young people build:

    • Confidence and creative range

    • Purpose, direction, and self-trust

    • The skills to navigate uncertainty, complexity, and change

    Through micro-immersions, experiential learning, and the Independent Study Stack, we equip youth to make meaning of their experiences — not just collect credentials.

  • Student success, leadership development, and well-being

    Grades and GPAs tell only part of the story.

    We support universities and schools by:

    • Measuring whole-person flourishing, not just academic outputs

    • Helping leaders interpret data without flattening human experience

    • Identifying where programs are working — and where resources can be better aligned

    Interplay provides decision-support that helps institutions move from insight to action while respecting local context and complexity.

  • Nonprofits, foundations, and national networks

    Organizations that serve youth are under pressure to demonstrate impact — while responding to vastly different community realities.

    We help by:

    • Making sense of community-specific challenges

    • Supporting cross-stakeholder alignment (staff, donors, youth, partners)

    • Connecting insight to local action, facilitation, and accountability

    This is where Interplay and the Facilitators’ Phonebook work together — pairing clarity with skilled, trusted problem-solving support on the ground.

  • Leaders navigating complexity, morale, and change

    Through ArtWorks, we work with teams and organizations to:

    • Solve complex problems collaboratively

    • Restore trust and morale

    • Strengthen culture without relying on performative fixes

    We don’t offer one-size-fits-all frameworks. We help teams do the work that’s already in front of them — better, together.

  • When leaders make better decisions upstream — grounded in data, dignity, and human complexity — young people downstream have a far greater chance to flourish.

    That’s the work.
    And that’s who we serve.Item description


Flourishing is not a side outcome. It’s the condition that makes everything else possible.

Matthew T. Lee
Professor of the Social Sciences, Baylor University Co-Director,
Human Flourishing Program, Harvard University (adapted)